This week Technorati came out with its’ annual report concerning the Blogoshere 2010. I just got through reading it. I am going to save it.

It is after Christmas we sit down with some of my associates to discuss the direction we are going to take in the next year. This year we are going to use this report as one of our points of discussion.

Until that time I wanted to share with you some highlights. These maybe things your may want to consider in making your plans in the coming year.

• 43%  of current bloggers are planning on expanding the topics that they blog about.
• 48% of all bloggers believe that more people will be getting their news and entertainment from blogs in the next five years than from the traditional media.
• 57% blog to share their expertise and experiences with others, while 39% blog to get published or featured in traditional media.
• Self-Employeds make up the largest cohort, representing 21% of bloggers.
• Such bloggers say they “blog full time or occasionally for their own company or organization.”
• 57% say they own a company and have a blog related to their business.
• 19% report that their blog is their company.
• 65% say they manage their blog by themselves.

If you want to know how these figure can make a difference for you in 2011. Email me, then we can set down and discuss it over a cup of coffee.